World Travel Market London 2015, the leading global event for the industry, has signed up almost 250 new exhibitors for next month’s event.
The 247 newcomers hail from all four corners of the globe and represent every travel sector, including airlines, tourist boards, luxury resorts and technology specialists. They range from large corporations to small-business entrepreneurs who have spotted a gap in the market for a new product.
Together they will contribute to some of the 1.1 million on-stand meetings that are expected to lead to more than £2.5 billion worth of deals being agreed during the four days of the show, at ExCeL, from November 2-5.
Flag-carriers such as Avianca and Kuwait Airways and high-profile tourist boards from as far afield as Orlando, Tokyo, the Caribbean and Scotland are among the newcomers. All nine WTM regions will host new exhibitors, with North America welcoming one of the world’s most recognised carriers – United Airlines – and the official tourism association for the most visited destination in the US – Visit Orlando.
The Caribbean region welcomes four new exhibitors: the hugely influential Caribbean Hotel & Tourism Association; hotel group Palace Resorts; inter-island carrier Trans Caribbean Air and the Guadeloupe Islands Tourist Board.
Latin America has six new exhibitors, including Colombia’s flag-carrier Avianca and Brazil’s Caiman Ecoturismo, while Asia has wooed eight new exhibitors, including representation firm Khiri Travel; the Tokyo Convention & Visitors Bureau and a new tour company Pegu Travels, which offers experiences in Myanmar, formerly known as Burma, fast becoming a popular tourist destination.
Two well-known UK tour operators – Premier Holidays and Cosmos Holidays – are among 39 new exhibitors in the Europe area. Others include Ticket Bureau; Ibiza’s tourism promotion agency and Liberation Route Europe, an international remembrance trail that connects important milestones from the Second World War.
The UK and Ireland zone has 12 fresh faces including VisitScotland, which is taking its own stand for the first time; Norfolk Broads boating holiday firm Herbert Woods; B2B accommodation specialist Vanilla Tours; and group travel organiser The Group Company.
India, sponsor for the WTM Buyers’ Club, and Africa have attracted 12 new exhibitors each, including Hotel Pushkar Palace in Rajasthan and the tourism department of the state of Telangana in India, plus Morocco’s tourist board and the West Midland Safari Park, representing Ongava Game Reserve in Namibia, in the Africa region.
Middle East has 10, including major players such as Kuwait Airways; the tourism office of the Kingdom of Bahrain; and Dubai Parks & Resorts – which will open three theme parks and a waterpark in 2016, including Legoland Dubai.
The Global Village section will have 24 new exhibitors this year, including accommodation specialists such TUI’s Destination Services, Hotelbeds Group; Fox Rent A Car Reservation System and several hotel companies, such as NH Hotel Group and Hard Rock International.
Other events within WTM London 2015 also welcome new exhibitors: The Travel Tech Show at WTM London has 40, while A Taste of ILTM at WTM London has 19 new exhibitors. New technology brands range from large, well-established suppliers of travel technology such as Atcore to start-ups such as software technology development company Celigra.
Among many well-known upmarket names that will take part in the luxury show this year are Small Luxury Hotels of the World; Culloden Estate & Spa; Beverly Hills Conference & Visitors Bureau; Fairmont Hotels & Resorts Kenya; and South Africa’s Sun International, which has five-star hotels, casinos and resorts in its portfolio.
One newcomer, an upmarket transfer company called REAL, which launched earlier this year, has chosen WTM London 2015 to launch to the trade. Director Jon Ghaemian said: “We are hugely excited to be attending WTM. This is the first major travel related event we will be attending since launching earlier this year. We have already contacted a number of WTM attendees and arranged meetings and we are looking forward to finding ways that we can jointly maximise any opportunities.”
WTM London, Senior Exhibition Director, Simon Press said: “The fact that WTM London has signed up almost 250 new exhibitors shows how immensely important the global travel trade sees this event.
“The variety of new exhibitors is impressive, with small, entrepreneurial start-ups to tourist boards to well-established global operators and everything in between. With many opportunities to network and conference sessions that cover the whole spectrum of the industry, there is no better place to do business than WTM London.”
About World Travel Market London
WTM London, the leading global event for the travel industry, is the must-attend four-day business-to-business exhibition for the worldwide travel and tourism industry.
Almost 51,500 senior travel industry professionals, government ministers and international press, embark on ExCeL – London every November to network, negotiate and discover the latest industry opinion and trends at WTM.
WTM London, now in its 36th year, is the event where the travel industry conducts and concludes its deals. WTM 2014 will generate around £2.5 billion of travel industry contracts.
WTM London is part of Reed Travel Exhibition’s World Travel Market events, which also includes Arabian Travel Market, World Travel Market Latin America and World Travel Market Africa. www.wtmworld.com
World Travel Market Events
World Travel Market is comprised of the leading leisure travel events in the world; World Travel Market London, WTM Latin America in Sao Paulo, WTM Africa in Cape Town and Arabian Travel Market in Dubai.
New events for 2016 are WTM connect Asia and WTM connect China, which join WTM connect Ski and International Golf Travel Market. These unique one-to-one events are targeted at leisure and niche travel markets, allowing exhibitors to exclusively meet with elite hosted buyers.
The World Travel Market events are attended by the global travel and tourism industry’s senior executives to conduct business deals and discover the latest research, insight and opinion.
In 2014, the World Travel Market events facilitated around $7 billion in industry deals from negotiations between the more than 15,000 buyers, 9,500 exhibitors (1,500 main stand holders and 8,000 stand sharers) in attendance of its four events.
WTM is part of Reed travel Exhibitions, the leading events organizer in the travel industry, and is owned by the world’s leading events organiser Reed Exhibitions.
Reed Travel Exhibitions
Reed Travel Exhibitions (RTE) is the world’s leading provider of exhibitions in the travel and tourism industry. Its wide-ranging portfolio of events around the globe covers leisure travel, luxury travel, meetings, incentives and business travel, as well as golf, ski and spa travel.
RTE, which organises more than 22 events around the world, includes three divisions; World Travel Market, IBTM Events and International Luxury Travel Market.
RTE is a business unit of Reed Exhibitions.
About Reed Exhibitions
Reed Exhibitions is the world’s leading events organiser, with over 500 events in 43 countries. In 2014 Reed brought together over seven million event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organised by 41 fully staffed offices. Reed Exhibitions serves 43 industry sectors with trade and consumer events. It is part of the RELX Group plc, a world-leading provider of information solutions for professional customers across industries.