With just three weeks until the opening of an even bigger and better WTM Africa, the team is extremely thrilled to have seen a significant increase in both buyers set to attend the show, as well as pre-registered visitors.
“WTM Africa’s pre-registered travel professionals are currently up by 26% compared to this time last year and our buyers are up by approximately 10% in numbers too. This is growing daily and will result in a further increase in onsite arrivals, ” says Chardonnay Marchesi, General Manager of Africa Travel Week.
In 2016, WTM Africa confirmed 850 Buyers, while 4 850 industry professionals were in attendance. Building on the US$ 333-million generated in business at WTM Africa in previous years, 2017 will see over 50% of buyers in attendance from major source markets in Europe, while 28% will attend from African countries.
Key developed and emerging source markets will also be represented in buyers and travel professionals from the Americas, Asia Pacific and Middle Eastern regions including countries such as United Arab Emirates, Saudi Arabia, Australia, China, India, Brazil, Canada and Argentina.
If you haven’t registered already, make sure that you do so today at www.wtmafrica.com and take a look through the exciting line-up of events. WTM Africa means business!
For more information, contact RedLip PR:
+27 83 460 5751
Casey van Niekerk
+27 82 214 7582
About Reed Exhibitions
Reed Exhibitions is a leading global player in the world of exhibitions and part of RELX Group, one of South Africa’s largest and most successful business events companies. Reed Exhibitions brings over 50 years of experience in developing, marketing, selling and organising exhibitions, events, conferences and meetings.
About World Travel Market
World Travel Market (WTM) portfolio comprises of six leading B2B events across four continents generating more than $7bn of industry deals. The six events are: WTM London; Arabian Travel Market (ATM); World Travel Market Latin America; World Travel Market Africa; WTM Connect Asia and International Golf Travel Market (IGTM).
About Africa Travel Week Africa Travel Week comprises three co-located shows – WTM Africa, ibtm africa and ILTM Africa – encompassing Africa’s inbound and outbound markets for general leisure travel, luxury tourism, and the MICE/business travel sector under RTE’s established portfolios of WTM (World Travel Market), ILTM (International Luxury Travel Market) and IBTM (Incentives, Business Travel & Meetings). Dates for Africa Travel Week (#africatravelweek) 2017 are: 19 – 23 April 2017
About World Travel Market Africa World Travel Market Africa launched in 2014 in Cape Town, South Africa. Nearly 5,000 travel industry professionals attend Africa’s leading inbound and outbound travel and tourism market. WTM Africa delivers a proven mix of hosted buyers, media, pre-scheduled appointments, on-site networking, evening functions and invited travel trade visitors. http://africa.wtm.com/ Next event: 19-21 April 2017.