The event that takes place between April 3rd and April 5th brings operators and agencies from the international tourism market together and promotes the generation of business
WTM Latin America 2018 – the world’s leading event for the Latin American travel industry – will feature a number of domestic and foreign operators, some of which have already confirmed their presence at this edition of the event, which will take place between April 3rd and April 5th at the Expo Center Norte, in the city of São Paulo.
The foreign tour operator Iran Doostan will be returning to the 6th edition of the event, together with the domestic tour operators Newmon and Tourmed. Making its debut at this edition is the Portuguese travel agency Living Tours Viagens e Turismo, which has already got 13 years of experience and operates in Portugal and Spain. “The interest in taking part in WTM Latin America is linked to the fact that the event is one that is more heavily focused on the international market, and therefore involve a greater number of players from the Latin America tourism market”, stresses Rui de Carvalho Terroso, CEO – Living Tours. “We have taken part in other events held by WTM (in London and Dubai) for a number of years and they are very well organized events, with very interesting buyer programs and very good work tools, which have produced good results and great business for Living Tours, both in London as well as Dubai – and we hope that it will be the same here in Brazil”.
Another new face at the event is the English operator Viator International, which specializes in religious tourism. With more than 25 years’ experience in the market, Viator operates in Europe by means of its base in the UK, and in Latin American via its partner in Uruguay, Peregrinando s.r.l.
According to Luciane Leite, director of WTM Latin America, the operators and agencies play a fundamental role in the travel market, due to the fact that they are the ones who are responsible for creating and facilitating the tourists’ options. “In Brazil alone there are more than 36,000 travel agencies and operators that employ 69,654 people, so it is important to create an environment that allows operators to get closer to the destinations, hotels and investors, and to enable them to internationalize, giving a boost to the entire sector in America Latina”, declares Luciane Leite.
A recent survey that was carried out by the Ministry of Tourism, in partnership with Sebrae, indicates that in Brazil, 3.6% of GDP comes from the travel sector, which directly and indirectly employs roughly 2 million people. Out of these, 69,654 work at travel agencies and tour operators, of which there were a total of 36,003 units in Brazil in 2014.
The travel market has established itself as one of the most important ones in the world. The United Nations World Tourism Organization (UNWTO) estimates that by 2016, more than 1.2 billion people throughout the world have travelled. According to the institution, the average annual growth is one of 4%, having already registered 7 years in a row of growth.
WTM Latin America 2018
Venue: Expo Center Norte, Rua José Bernardino Pinto, 333, V. Guilherme – São Paulo
Date / Time: 3-5 April (3 and 4/04, 12:00 until 20:00 and 5/04 from 12:00 until 18:00)
About World Travel Market
World Travel Market (WTM) portfolio comprises six leading B2B events across four continents, generating more than $7bn of industry deals. The events are:
WTM Latin America, now in its sixth edition, attracts about 9,000 unique senior executives. The event generates about US$374 million of new business. Taking place in Sao Paulo, Brazil, this show attracts a global audience to meet and shape the direction of the travel industry. More than 7,000 unique visitors attend the event to network, negotiate and discover the latest industry news. http://latinamerica.wtm.com/. Next event: 3-5 April 2018 – Sao Paulo.
WTM London, the leading global event for the travel industry, is the must-attend three-day exhibition for the worldwide travel and tourism industry. About 50,000 senior travel industry professionals, government ministers and international media visit ExCeL London every November, generating about £2.8 billion of travel industry contracts. http://london.wtm.com/. Next event: 5-7 November 2018 – London.
T>F Travel Forward is a new travel technology event co-located with WTM London 2018 and part of the WTM portfolio of events. The inaugural T>F Travel Forward conference, exhibition and buyer programme will take place on 5 – 7 November 2018 at ExCeL London, showcasing next-generation technology for travel and hospitality.
WTM Africa launched in 2014 in Cape Town, South Africa. Nearly 5,000 travel industry professionals attend Africa’s leading inbound and outbound travel and tourism market. WTM Africa delivers a proven mix of hosted buyers, media, pre-scheduled appointments, on-site networking, evening functions and invited travel trade visitors. http://africa.wtm.com/. Next event: 18-20 April 2018 – Cape Town.
Arabian Travel Market (ATM) is the leading, international travel and tourism event in the Middle East for inbound and outbound tourism professionals. ATM 2017 attracted almost 40,000 industry professionals, agreeing deals worth US$2.5 billion over the four days. The 25th edition of ATM will showcase more than 2,500 exhibiting companies across 12 halls at Dubai World Trade Centre, making it the largest ATM in its 25-year history. http://arabiantravelmarket.wtm.com/ www.wtmworld.com. Next event: 22-25 April 2018 – Dubai.
International Golf Travel Market (IGTM) is the meeting place for the global B2B golf travel community. Taking place annually since 1998, IGTM brings together more than 500 golf tourism suppliers and 400 pre-qualified buyers for four days of unmissable pre-scheduled appointments and exclusive networking opportunities. Showcasing a different golf destination every year, IGTM brings together 1,400 golf tourism professionals from more than 65 countries. http://igtm.wtm.com/. Next event: 15-18 October 2018 – Slovenia.
About Reed Exhibitions
Reed Exhibitions is the world’s leading events business, enhancing the power of face-to-face through data and digital tools at more than 500 events a year, in more than 43 countries, attracting more than seven million participants. Reed’s events are held in the Americas, Europe, Asia Pacific and Africa and organised by 41 fully staffed offices. Reed Exhibitions serves 43 industry sectors with trade and consumer events. It is part of the RELX Group plc, a world-leading provider of information solutions for professional customers across industries.
About Reed Travel Exhibitions
Reed Travel Exhibitions is the world’s leading travel and tourism events organiser with a growing portfolio of more than 22 international travel and tourism trade events in Europe, the Americas, Asia, the Middle East and Africa. Our events are market leaders in their sectors, whether they are global and regional leisure travel trade events, or specialist events for meetings, incentives, conference, events (MICE) industry, business travel, luxury travel, travel technology as well as golf, spa and ski travel. We have more than 35 years’ experience in organising world-leading travel exhibitions.
More information, please contact:
Paul Nelson – WTM Portfolio PR Manager
T: +44 (0)20 8910 7032/ M: +44 (0)79 1955 5510
Natalia Hartmann – WTM Portfolio PR Executive
T: +44 (0)20 8439 5535/ M: +44 (0)74 0336 7331