Danielle Curtis takes on the overall responsibility for Arabian Travel Market, IBTM Arabia and all associated regional projects
Reed Travel Exhibitions (RTE), organiser of the annual Arabian Travel Market (ATM) showcase in Dubai, has boosted its executive team with the appointment of Danielle Curtis as regional Exhibition Director for the Middle East.
Curtis takes on the overall responsibility for ATM, IBTM Arabia and all associated travel projects throughout the region.
Originally from Australia, Curtis has over 15 years’ experience within the events industry, including extensive knowledge of Reed Travel Exhibitions’ portfolio of events.
Prior to her accepting her latest role, Curtis was events manager for IBTM Arabia following her position as contract exhibition manager for Arabian Travel Market, where she had responsibility for the event’s strategy for the international travel and tourism showcase. Prior to that, she was Global Head of Sales for Reed’s IBTM portfolio of shows and has also worked on other hospitality-related exhibitions in the Middle East.
Commenting on her new role, Curtis said: “The travel and tourism industry in the Middle East is growing at an exponential rate, especially in the GCC countries, as they look to diversify their economies away from hydrocarbon receipts.
“In the UAE, with the run up to Expo 2020, Dubai is forecasting 132,000 hotel rooms will be operational by the end of 2019, while visitor numbers are now growing beyond 16 million annually.
“With the support of local, federal and regional governments, this is where ATM and IBTM Arabia play significant roles bringing together over 40,000 travel industry professionals to discuss business deals that were worth an estimated $2.5 billion during ATM 2018.”
Curtis joins a team of accomplished travel industry veterans, and her expertise will further cement the wealth of travel trade knowledge and event experience in the ATM and IBTM portfolios.
Curtis will now report to Nick Pilbeam, Divisional Director, Reed Travel Exhibitions, a travel industry stalwart, with more than 17 years of FTSE 100 experience in the travel industry with corporate giants such as British Airways, Iberia and Avios.
Commenting on the appointment, Pilbeam, said: “Danielle will be a great asset to our team. She is a team player as well as a leader, knows the industry, understands the region and has an in-depth knowledge of our portfolio.”
About Reed Exhibitions
Reed Exhibitions is the world’s leading events business, enhancing the power of face to face through data and digital tools at over 500 events a year, in more than 30 countries, attracting more than seven million participants.
About Reed Travel Exhibitions
Reed Travel Exhibitions is the world’s leading travel and tourism event’s organiser with a growing portfolio of more than 22 international travel and tourism trade events in Europe, the Americas, Asia, the Middle East and Africa. Our events are market leaders in their sectors, whether it is global and regional leisure travel trade events, or specialist events for meetings, incentives, conference, events (MICE) industry, business travel, luxury travel, travel technology as well as golf, spa and ski travel. We have over 35 years’ experience in organising world-leading travel exhibitions.
Arabian Travel Market is the leading, international travel and tourism event in the Middle East for inbound and outbound tourism professionals. ATM 2018 attracted almost 40,000 industry professionals, with representation from 141 countries over the four days. The 25th edition of ATM showcased over 2,500 exhibiting companies across 12 halls at Dubai World Trade Centre. Arabian Travel Market 2019 will take place in Dubai from Sunday, 28th April to Wednesday, 1st May 2019. To find out more, please visit: arabiantravelmarket.wtm.com
About IBTM Arabia
IBTM, part of Reed Travel Exhibitions (RTE) is the world’s leading showcase for the meetings and events industry (also known as MICE) with a portfolio of 5 global and regional events providing business solutions on 5 continents. They include IBTM World, IBTM Arabia, IBTM Africa, IBTM Americas and IBTM China.
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