Serra Verde Express wins prestigious WTM World Travel Leaders Award

Serra Verde Express wins prestigious WTM World Travel Leaders Award

Brazilian tourist train operator Serra Verde Express has won a prestigious World Travel Market London 2016 World Travel Leaders Award in recognition of its positive effect on the economy of Parana.

The company received the coveted award today (7 November) at the WTM World Travel Leaders Award ceremony. The award was presented by Roy Taylor, Chief Executive of Mercado & Eventos, and was collected by Adonai Aires de Arruda, President of Serra Verde Express, and Adonai Aires de Arruda Filho, Director of Serra Verde Express.

The Awards give WTM London’s Official Media Partners – which represent key travel industry media around the world – an excellent platform to congratulate and recognise those companies and individuals that have made significant and ground-breaking contributions to travel and tourism in their region or sector.

Three nominations from each of WTM London’s media partners were judged in September by a panel of three, consisting of an independent body, a representative of WTM London and the relevant media partner.

The tourist trains operated by Serra Verde Express, in Parana, have an increasingly significant impact on the state’s tourism. The company transports about 200,000 passengers per year, providing a boost to the local economy and directly employing more than 120 members of staff.

As well as contributing to the economic development in the region, Serra Verde Express plays a proactive social role in the state capital Curitiba, as well as the surrounding regions and along the coast. The company uses only sustainable and certified materials.

The judges at the WTM World Travel Leaders Award said: “Not only are they successful entrepreneurs, they see a real responsibility to their community and are giving back to future generations.”

Every year, World Travel Leaders Awards are presented at WTM London. The full list of 2016 winners is:

Canada: Destination Canada
Italy: Grimaldi Lines

India: SpiceJet Airlines

Spain: LogiTravel

Brazil: Serra Verdo Express

Portugal: The Azores Tourism Board

China: UTour Group Co. Ltd

Travel Weekly US: Yigit Yigiter (Timelooper)

Travolution: GLH Hotels

Middle East: Dubai Parks & Resorts

TTG: Holiday Extras

WTM London is the event where the travel and tourism industry conducts its business deals. Buyers from the WTM Buyers’ Club have a combined purchasing responsibility of $22.6 billion (£15.8bn) and sign deals at the event worth $3.6 billion (£2.5bn).

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World Travel Market London

WTM London, the leading global event for the travel industry, is the must-attend three-day business-to-business exhibition for the worldwide travel and tourism industry.

Almost 50,000 senior travel industry professionals, government ministers and international press, embark on ExCeL – London every November to network, negotiate and discover the latest industry opinion and trends at WTM London.

WTM London is the event where the travel industry conducts and concludes its deals. WTM London will generate around £2.5 billion of travel industry contracts.

WTM London is part of Reed Travel Exhibition’s World Travel Market events, which also includes Arabian Travel Market, World Travel Market Latin America and World Travel Market Africa.  www.wtmworld.com

Reed Travel Exhibitions

Reed Travel Exhibitions (RTE) is the world’s leading provider of exhibitions in the travel and tourism industry. Its wide-ranging portfolio of events around the globe covers leisure travel, luxury travel, meetings, incentives and business travel, as well as golf, ski and spa travel.

RTE, which organises more than 22 events around the world, includes three divisions; World Travel Market, IBTM Events and International Luxury Travel Market.

RTE is a business unit of Reed Exhibitions.

About Reed Exhibitions

Reed Exhibitions is the world’s leading events organiser, with more than 500 events in 43 countries. In 2014 Reed brought together more than seven million event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organised by 41 fully staffed offices. Reed Exhibitions serves 43 industry sectors with trade and consumer events. It is part of the RELX Group plc, a world-leading provider of information solutions for professional customers across industries.

World Travel Market, the leading global event for the travel industry, is the must-attend three-day business-to-business exhibition for the worldwide travel and tourism industry.

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